Percent change calculator
This tool helps marketers calculate percent change, percentage points, and X growth – and learn how to describe data correctly in marketing content.
Percent change is the relative change from an initial value to a final value.
Example
Marketers using AI tools changed from 20% to 40% year over year. So, marketers using AI tools grew 100% year over year.
Formula
new value − old valueold value× 100